Santiago Navarro, founder and CEO of Garçon Wines, talks with Ian Welsh about innovation in wine packaging and the benefits of moving to a flatter bottle made with re-used PET plastic. He argues that there are clear environmental and financial benefits from this, particularly considering the transportation and emission costs of moving heavy glass bottles.

Navarro stresses the importance of plastic bottles being designed so they can be collected via a single recycling stream, and the challenges of introducing innovation in a sector where, for many, tradition is everything.  

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