Dave Robb, sustainability manager, Cargill Aqua Nutrition, talks to Innovation Forum’s Ian Welsh about corporate impact measurement, and the importance of establishing baselines and the topics that are most relevant, and then measuring progress against them.

Companies need to establish what relevant and challenging goals look like, set targets and then make progress towards achieving them. Maintaining progress is very important so that companies can see the clear benefits of making positive change. Robb argues that businesses also need to remember that they can’t do everything, and that they should choose to focus efforts where their impact is greatest.

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